Nvidia Launches Rubin Architecture to Drastically Reduce AI Costs

Las Vegas, Tuesday, 6 January 2026.
At CES 2026, Nvidia CEO Jensen Huang unveiled the Vera Rubin platform, a six-chip architecture now in full production. Promising to slash AI inference costs by 90%, the system utilizes “extreme codesign” to address the critical power and financial constraints facing the next generation of generative AI.