latest news in Sports Marketing

Hannah Green Claims Strategic Season-Opening Victory at HSBC Women's World Championship

Singapore, Sunday, 1 March 2026.
Srixon ambassador Hannah Green clinched her seventh LPGA title in Singapore today, notably securing the win with her husband serving as a last-minute replacement caddie.

Nike Strategically Aligns LeBron James with USC Star JuJu Watkins for Historic Sneaker Collaboration

Beaverton, Monday, 2 March 2026.
Nike executes a strategic “passing of the torch” by placing collegiate star JuJu Watkins’ name alongside LeBron James on the new NXXT Gen sneaker, a historic brand first.