How Jacob & Co. Uses Patented Diamonds to Command a $3.4 Million Price Tag

2026-03-21 companies

New York, Saturday, 21 March 2026.
Jacob & Co.’s new $3.4 million watch features proprietary 37-facet “Angel Cut” diamonds, demonstrating how ultra-luxury brands leverage patented intellectual property to command immense pricing power.

Engineering Exclusivity Through Intellectual Property

To mark its 40th anniversary in early 2026, Jacob & Co. introduced a proprietary innovation that bridges technical gemology and personal history: the Angel Cut [2][5]. Unveiled between late February and mid-March 2026 [alert! ‘Sources provide conflicting unveiling dates of February 28 and March 19, 2026’], the patented diamond cut was developed in-house over a period of two years [2][3][8]. The architecture of the Angel Cut features a distinctive lozenge-shaped table set within a stepped rectangular outline with cut corners [3][5]. By moving beyond traditional brilliant cuts, the luxury watchmaker addressed a longstanding gemological challenge, maximizing the optical performance and light return of rectangular stones while minimizing the loss of rough material [3][5].

The Billionaire Double Tourbillon Canvas

The inaugural platform for this patented gemology is the Billionaire Double Tourbillon Angel Cut timepiece [3][5]. The watch is constructed with a substantial 54-millimeter by 41-millimeter case crafted from 18-karat white gold [5][8]. The timepiece is a masterclass in high jewelry setting, adorned with nearly 300 white diamonds [alert! ‘Sources conflict slightly on the exact total diamond count, citing either 297 or 298 stones’] that weigh a cumulative total of approximately 79 carats [2][3][5]. Of the primary white diamonds utilized in the design, 216 feature the newly patented Angel Cut, representing 72.727 percent of the stones [3]. The case alone is illuminated by 98 Angel Cut diamonds weighing roughly 51.13 carats, which averages to 0.522 carats per stone [5][8].

Scarcity as a Strategic Moat

For institutional investors and luxury sector analysts, the Billionaire Double Tourbillon Angel Cut illustrates how ultra-high-end brands manufacture scarcity. The timepiece is strictly limited to a production run of just 18 pieces worldwide [1][2][5]. Each watch requires hundreds of hours of meticulous craftsmanship and careful diamond selection to execute the precise calibration required for the Angel Cut’s crown height, pavilion depth, and facet alignment [1][2]. Secured with a blue alligator leather strap and an 18-karat white gold deployment buckle, the watch carries a manufacturer’s suggested retail price of $3.4 million [4][5][8].

Sources

Intellectual property Luxury goods