Chief Outsiders Elevates Anka Twum-Baah to Area Managing Partner
Austin, Wednesday, 9 July 2025.
Anka Twum-Baah, known for her AI innovation and strategic insights, has been promoted to Area Managing Partner at Chief Outsiders, highlighting her impactful contributions to marketing and business growth.
Promotion Signifies Strategic Alignment
On July 9, 2025, Chief Outsiders, the United States’ largest provider of Fractional Executive services, announced the promotion of Anka Twum-Baah to the role of Area Managing Partner. This promotion is noteworthy within the executive services industry, illustrating the organization’s commitment to leveraging her substantial expertise in marketing strategy and growth leadership [1].
Anka Twum-Baah’s Proven Track Record
Twum-Baah’s elevation to Area Managing Partner is underpinned by her remarkable track record. She has consistently delivered outstanding outcomes, such as identifying cost savings above $12 million for clients and crafting competitive go-to-market strategies. Her previous tenure at prominent organizations like American Express and Marriott International-Asia Pacific further underscores her capability, where she was instrumental in boosting topline revenue by 64% [1].
Driving Business Transformation
Her role requires orchestrating efforts across a diverse team of over 120 Fractional Chief Marketing Officers and Chief Sales Officers at Chief Outsiders, fostering a synergistic approach to business transformation. This cohesive teamwork is crucial in today’s fast-paced market to meet evolving client demands and accelerate growth trajectories [1].
Innovative Achievements and Acclaims
Recognized as a thought leader, Twum-Baah is also acclaimed for her AI innovation, having received the Chief Outsiders’ AI Innovation Award and being a Certified Vistage Speaker. These accolades are a testament to her visionary perspective and her ability to mold and lead top-performing teams in diverse marketing and operational functions [1].