Global Probiotics Market Poised for Major Growth by 2030
Global, Monday, 15 September 2025.
The global probiotics market, valued at $34.1 billion in 2020, is expected to reach $73.9 billion by 2030, driven by health trends and R&D investments.
Rising Health Awareness Fuels Market Expansion
The rising awareness of gut health and the benefits of probiotics is a major driver of market growth. Consumers are increasingly turning to functional foods and dietary supplements fortified with probiotics to enhance digestion and boost immunity. This trend is supported by growing research and development investments aimed at exploring new applications for probiotics, further expanding the market’s potential [1].
Market Segmentation and Regional Analysis
The probiotics market is segmented by ingredient type, function, application, and end-user. Ingredients are primarily categorized into bacteria and yeast, while applications span food and beverage, dietary supplements, and animal feed. In terms of regional distribution, Asia-Pacific held the largest market share in 2020, accounting for more than two-thirds of the global market. This region is also projected to experience the fastest growth, with a compound annual growth rate (CAGR) of 9.0% from 2021 to 2030 [1].
Challenges and Regulatory Environment
Despite the positive outlook, the probiotics market faces challenges, particularly in regulatory environments. Stringent regulations in regions like Europe pose significant hurdles due to strict guidelines on health claims associated with probiotic products. These regulations can impede market growth and require companies to invest in compliance and certification processes [1].
Key Players and Future Prospects
Major companies in the probiotics industry, such as Danone, Chr. Hansen Holding A/S, and Nestle S.A., are actively investing in innovative product development to capture market share. The focus on developing new probiotic strains and formulations is expected to propel the market forward, with projections indicating that the global probiotics market will reach $73.9 billion by 2030, growing at a CAGR of 8.6% from 2021 to 2030 [1].